Did you know that when I started the fashion truck 6 years ago, I had no intention of selling “boutique” clothes? I had a successful business selling quality vintage & contemporary styles from brands like Anthropologie & J.Crew.
I loved breathing life in to old (and new!) pieces that had been sitting in the back of someone’s closet. It felt like a “rehoming” service, not a business where I was hustling to pay bills. Ironically, I paid my bills and saved more money doing that than I ever have.
Truth is, I got lazy. It was easier to shop at markets and re-order online. It was easier to keep track of profit margins and losses. It was easier to sell.
I’m at a point in life where it’s time to do what feels right, not what comes easy.
So you may notice some changes around here! I’ll still carry some boutique labels, but I’m ready to fall back in love with what I originally intended to do: curate beautiful styles and find their next owner.
Thoughts? Questions? I want to hear from you! I wouldn't have made it this far without you, so your opinion matters!
You can email me at TheWanderingWardrobeTruck@gmail.com any time. I'm finally setting "working hours" and "personal hours" so I may not respond at 11pm like I used to. :)
Can't wait to see you on the road this year!
-Caroline